The 7 Critical Needs™ Framework
Fulfill the Promise of Organizational Health
The 7 Critical Needs Framework helps Integrators turn healthy from a feeling into a measurable condition.
It’s not another layer of tools — it’s the missing lens that makes your existing tools come alive for the entire organization, not just the leadership team.
The 7 Critical Needs™ Framework
Fulfill the Promise of Organizational Health
The 7 Critical Needs Framework helps Integrators turn healthy from a feeling into a measurable condition.
It’s not another layer of tools — it’s the missing lens that makes your existing tools come alive for the entire organization, not just the leadership team.
The 7 Critical Needs™ Framework
Fulfill the Promise of Organizational Health
The 7 Critical Needs Framework helps Integrators turn healthy from a feeling into a measurable condition.
It’s not another layer of tools — it’s the missing lens that makes your existing tools come alive for the entire organization, not just the leadership team.

The 7 Critical Needs Every Organization Must Meet to Earn Trust and Buy-In
Every employee — from the leadership team to the front line — carries these same seven needs. When you meet them, you unlock discretionary energy. When you neglect them, you invite resistance, disengagement, and turnover.
1. To Belong
I feel safe and included here.
When belonging is missing, people protect themselves. When it’s present, they protect the mission.
2. To Believe
I understand and believe in where we’re going.
Vision and values only matter if people know how to include themselves in them.
3. To Be Accountable
Accountability works best when it’s mutual, not managerial.
Vision and values only matter if people know how to include themselves in them.
4. To be Measured
I know how I’m doing.
People disengage in the absence of clear, fair measurement.
5. To be Heard
My voice matters.
When people stop speaking up, truth disappears — and performance follows.
6. To be Developed
I’m growing and being invested in.
Development isn’t just about promotions — it’s about purpose and progress.
7. To be Balanced
My work and life are aligned in a sustainable rhythm.
Balance sustains performance. Burnout destroys it.

The 7 Critical Needs Every Organization Must Meet to Earn Trust and Buy-In
Every employee — from the leadership team to the front line — carries these same seven needs. When you meet them, you unlock discretionary energy. When you neglect them, you invite resistance, disengagement, and turnover.
1. To Belong
I feel safe and included here.
When belonging is missing, people protect themselves. When it’s present, they protect the mission.
2. To Believe
I understand and believe in where we’re going.
Vision and values only matter if people know how to include themselves in them.
3. To Be Accountable
Accountability works best when it’s mutual, not managerial.
Vision and values only matter if people know how to include themselves in them.
4. To be Measured
I know how I’m doing.
People disengage in the absence of clear, fair measurement.
5. To be Heard
My voice matters.
When people stop speaking up, truth disappears — and performance follows.
6. To be Developed
I’m growing and being invested in.
Development isn’t just about promotions — it’s about purpose and progress.
7. To be Balanced
My work and life are aligned in a sustainable rhythm.
Balance sustains performance. Burnout destroys it.

The 7 Critical Needs Every Organization Must Meet to Earn Trust and Buy-In
Every employee — from the leadership team to the front line — carries these same seven needs. When you meet them, you unlock discretionary energy. When you neglect them, you invite resistance, disengagement, and turnover.
1. To Belong
I feel safe and included here.
When belonging is missing, people protect themselves. When it’s present, they protect the mission.
2. To Believe
I understand and believe in where we’re going.
Vision and values only matter if people know how to include themselves in them.
3. To Be Accountable
Accountability works best when it’s mutual, not managerial.
Vision and values only matter if people know how to include themselves in them.
4. To be Measured
I know how I’m doing.
People disengage in the absence of clear, fair measurement.
5. To be Heard
My voice matters.
When people stop speaking up, truth disappears — and performance follows.
6. To be Developed
I’m growing and being invested in.
Development isn’t just about promotions — it’s about purpose and progress.
7. To be Balanced
My work and life are aligned in a sustainable rhythm.
Balance sustains performance. Burnout destroys it.
Proven Process
We simplify engaging employees in organizations running on a BOS

Proven Process
We simplify engaging employees in organizations running on a BOS

Proven Process
We simplify engaging employees in organizations running on a BOS

Headlines
The 7 Critical Needs Are Trusted by Integrators and EOS-Run Companies
Headlines
The 7 Critical Needs Are Trusted by Integrators and EOS-Run Companies
Headlines
The 7 Critical Needs Are Trusted by Integrators and EOS-Run Companies
Attract or Repel is the essential guide to the BITE7 Framework. Drawing on the insights of Brené Brown, Patrick Lencioni, Don Clifton, and Amy Edmondson, Walt Brown introduces seven simple promises you must make — and keep — to your people. With the support of a solid Business Operating System, these promises become the foundation for a thriving Culture, where top talent is drawn in, poor fit is filtered out, and your organization reaches new heights.
Attract or Repel is the essential guide to the BITE7 Framework. Drawing on the insights of Brené Brown, Patrick Lencioni, Don Clifton, and Amy Edmondson, Walt Brown introduces seven simple promises you must make — and keep — to your people. With the support of a solid Business Operating System, these promises become the foundation for a thriving Culture, where top talent is drawn in, poor fit is filtered out, and your organization reaches new heights.
Attract or Repel is the essential guide to the BITE7 Framework. Drawing on the insights of Brené Brown, Patrick Lencioni, Don Clifton, and Amy Edmondson, Walt Brown introduces seven simple promises you must make — and keep — to your people. With the support of a solid Business Operating System, these promises become the foundation for a thriving Culture, where top talent is drawn in, poor fit is filtered out, and your organization reaches new heights.